Design week top 100 features B&B studio
as one of 'the ones to watch'
Article reprinted from Design Week:
A downturn is a good time to launch a business, but few have the balls to do it.
Suzanne
Hinchcliffe talks to the latest wave of entrepreneurial designers who
have bitten the
bullet, all offering enhanced creativity, added value – and fun.
It's 'all systems go' for B&B Studio founders Shaun Bowen and Kerry Bolt.
Specialising
in brand identity and packaging design, the consultancy opened
for business on 1st
January, but neither partner is daunted by the economic
downturn. 'We both recognize
we need a new challenge', says Bowen.
They maintain that the range of their experience has given them the level of
expertise to
offer large consultancy experience, with the care and attention a
small group can deliver. According to Bowen, 'The economic climate suits us at
the moment, as we offer clients
resolutions for smarter ways of working, while
still demanding great creative thinking,
but giving more attention and better
value'.
B&B is not aspiring to be a large business, and, as with most consultancies,
the partners
want
to grow steadily through the recession. The aim is to keep
the overheads low, using
a flexible business model with a trusted network of
talented people who offer a variety of
expertise and skills. 'This allows us to size
up or down as the project and our clients
require', says Bowen.
Bowen and Bolt are great advocates of creativity and say the quality of the
work will not
be sacrificed just because it's on a low budget. 'Our philosophy
centres around three key
areas: doing great work; working with people we like;
and adding value to everything we
do', says Bowen.
B&B believes that people are a consultancy's greatest asset. 'The most
important aspect
for us is to work with great people. If we do this, our client
relationships should be
nurtured and valued', says Bowen.
