Creating the Misfits® brand
from scratch; we identified
the opportunity, then developed
the strategy, name, tone of voice
and visual identity.
Our potato printed identity for Harvest food and music festivals puts the fun into food; encouraging revellers to 'play with their food' and enjoy the tastiest gig in town.
Our packaging for Firefly increased taste appeal and overhauled pack communication; Resulting in a cleaner, more natural brand that's as tasty as the drinks themselves.
Our identity for Kabuto
covers naming, packaging, print and web; firmly positioning this premium pot as the new face
of instant noodles.
Our label design for Innocent
juice creates a fresh and tasty
look that retains all the
traditional Innocent cues.
Our identity for premium gum purveyors
Peppersmith included name, pack, web and print.
It's full of
surprises, including a fresh look at the humble 'tache.
Our redesign leads Bulldog
from pup to grown up.
We've strengthened their
core identity, clarified the on
pack communication and
upweighted the naturalness.
Our identity for BEAR covers
naming, packaging, stationery
and the web. Its humourous
approach to naturalness appeals
to kids and grrr-own ups alike.
Our work for premium yogurt brand Good Heavens! combined naming, packaging, print and web to create an indulgent, feminine
and divinely creamy identity.
These vibrant and contemporary illustrations for Higher Living's packaging perfectly capture the uplifting, yet natural, taste of
their delicious herbal teas.
